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The Science of Making People Care
Do you want to learn how to convince people to act based on what they care about? You’re in the right place!
The scientific evidence is mounting: people don’t act on information; they act on what they care about most. This webinar distills five core principles from behavioral, cognitive, and social science that advocates can apply to help people care more about their messaging and work, introducing a science-based framework for approaching new communications challenges.
Ann Searight Christiano and Annie Neimand, professors at University of Florida College of Journalism and Communications presented an immersive talk about how to leverage your activism to get people to take action.
If you’d like to discover what you need to do to better use your activism to ignite passion and action in your audience, sign up for the webinar below.
Sign up for our Free Advocacy Tips Webinar
VegFund is about you! We exist solely to support vegan activists in their work to advocate for vegan and plant-based living. We provide grant funding for activities from vegfests and health fairs to documentary screenings and conferences. We can even help you bring your own ideas for innovative advocacy to life.
Our organization has supported vegan and plant-based advocates in their outreach work in more than 30 countries throughout the world. Dedicated plant-based advocates like you bring us closer to a compassionate, vegan world.